---
title: Growth Strategy · Thought Leaders | RGM®
url: https://realgrowthmatters.com/appendix/people/growth-strategy/
updated: 2026-06-10
source_html: https://realgrowthmatters.com/appendix/people/growth-strategy/
---

**About this directory.** Entries are publicly known marketing tools, people, and resources. We provide brief, original descriptions and link to each entity's primary URL. We do not republish third-party pricing, review aggregates, or contact details — visit the entity's own page for the most current information. If you maintain one of these resources and would like to update or correct your listing, contact [hello@realgrowthmatters.com](/contact/).

## 5 entries

[**Brian Balfour**

Verified entry

Founder & CEO of Reforge. Former VP Growth at HubSpot. Originator of the Four Fits framework and growth loops thinking.

View deep-dive →](/appendix/people/growth-strategy/brian-balfour/)[**Sean Ellis**

Verified entry

Founder of GrowthHackers; coined the term growth hacker; created the 40% PMF survey methodology.

View deep-dive →](/appendix/people/growth-strategy/sean-ellis/)[**Andrew Chen**

Verified entry

Partner at Andreessen Horowitz; author of The Cold Start Problem; former growth lead at Uber.

View deep-dive →](/appendix/people/growth-strategy/andrew-chen/)[**Lenny Rachitsky**

Verified entry

Author of Lenny's Newsletter; former PM at Airbnb; one of the most-cited current voices in product and growth.

View deep-dive →](/appendix/people/growth-strategy/lenny-rachitsky/)[**Reid Hoffman**

Verified entry

Co-founder of LinkedIn; partner at Greylock; co-author of Blitzscaling.

View deep-dive →](/appendix/people/growth-strategy/reid-hoffman/)

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