---
title: Lifecycle, Email & CRO · Thought Leaders | RGM®
url: https://realgrowthmatters.com/appendix/people/lifecycle-cro/
updated: 2026-06-10
source_html: https://realgrowthmatters.com/appendix/people/lifecycle-cro/
---

**About this directory.** Entries are publicly known marketing tools, people, and resources. We provide brief, original descriptions and link to each entity's primary URL. We do not republish third-party pricing, review aggregates, or contact details — visit the entity's own page for the most current information. If you maintain one of these resources and would like to update or correct your listing, contact [hello@realgrowthmatters.com](/contact/).

## 4 entries

[**Jen Clinehens**

Verified entry

Behavioral science and CRO specialist; author of Choice Hacking.

View deep-dive →](/appendix/people/lifecycle-cro/jen-clinehens/)[**Val Geisler**

Verified entry

Lifecycle email consultant focused on customer-led email.

View deep-dive →](/appendix/people/lifecycle-cro/val-geisler/)[**Jordie van Rijn**

Verified entry

Email marketing consultant and writer.

View deep-dive →](/appendix/people/lifecycle-cro/jordie-van-rijn/)[**Andy Crestodina**

Verified entry

Co-founder of Orbit Media; content marketing and CRO author.

View deep-dive →](/appendix/people/lifecycle-cro/andy-crestodina/)

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