---
title: Performance Marketing & Paid Media · Thought Leaders | RGM®
url: https://realgrowthmatters.com/appendix/people/performance-paid-media/
updated: 2026-06-10
source_html: https://realgrowthmatters.com/appendix/people/performance-paid-media/
---

**About this directory.** Entries are publicly known marketing tools, people, and resources. We provide brief, original descriptions and link to each entity's primary URL. We do not republish third-party pricing, review aggregates, or contact details — visit the entity's own page for the most current information. If you maintain one of these resources and would like to update or correct your listing, contact [hello@realgrowthmatters.com](/contact/).

## 4 entries

[**Aakash Gupta**

Verified entry

Product growth writer and former PM at Apollo and Affirm.

View deep-dive →](/appendix/people/performance-paid-media/aakash-gupta/)[**Ethan Curtis**

Verified entry

DTC growth marketer and writer.

View deep-dive →](/appendix/people/performance-paid-media/ethan-curtis/)[**Common Thread Collective**

Verified entry

DTC agency publishing widely-cited operator content.

View deep-dive →](/appendix/people/performance-paid-media/common-thread-collective/)[**Tinuiti**

Verified entry

Performance marketing agency; publishes quarterly benchmark reports.

View deep-dive →](/appendix/people/performance-paid-media/tinuiti/)

Want to learn how to use these tools?

**RGM's free training covers practical use of every major platform**

Tools are leverage, not strategy. The training shows you how to use these platforms in real campaigns.

[Start the training →](/training/)
