---
title: Marketing Operations | RGM® Training
url: https://realgrowthmatters.com/training/marketing-operations/
updated: 2026-06-10
source_html: https://realgrowthmatters.com/training/marketing-operations/
---

## The 6 modules.

Complete each module's quiz at 90% or higher. Pass the strategic scenario. Move to the next. Complete all 6, take the final exam, and earn your RGM-701 certification.

[### MOps fundamentals

MOps fundamentals sits at the operational heart of marketing operations. This module covers the principles, the operating cadence, and the failure modes to avoi…

10 questions
1 scenario
90% to pass](/training/marketing-operations/mops-fundamentals/)[### Martech stack design

Martech stack design sits at the operational heart of marketing operations. This module covers the principles, the operating cadence, and the failure modes to a…

10 questions
1 scenario
90% to pass](/training/marketing-operations/martech-stack-design/)[### Data quality and governance

Data quality and governance sits at the operational heart of marketing operations. This module covers the principles, the operating cadence, and the failure mod…

10 questions
1 scenario
90% to pass](/training/marketing-operations/data-quality-and-governance/)[### Attribution governance

Attribution governance sits at the operational heart of marketing operations. This module covers the principles, the operating cadence, and the failure modes to…

10 questions
1 scenario
90% to pass](/training/marketing-operations/attribution-governance/)[### Vendor evaluation and management

Vendor evaluation and management sits at the operational heart of marketing operations. This module covers the principles, the operating cadence, and the failur…

10 questions
1 scenario
90% to pass](/training/marketing-operations/vendor-evaluation-and-management/)[### Marketing finance and operating cadence

Marketing finance and operating cadence sits at the operational heart of marketing operations. This module covers the principles, the operating cadence, and the…

10 questions
1 scenario
90% to pass](/training/marketing-operations/marketing-finance-and-operating-cadence/)

### Supporting reading from /learn/ and /glossary/

- [Growth marketing primer](/learn/concepts/what-is-growth-marketing/)
- [Performance marketing primer](/learn/concepts/what-is-performance-marketing/)
- [CAC](/glossary/cac/)
- [LTV](/glossary/ltv/)
- [ROAS](/glossary/roas/)
- [North Star Metric](/glossary/north-star-metric/)
