---
title: Nonprofit & Cause Marketing | RGM® Training
url: https://realgrowthmatters.com/training/nonprofit-marketing/
updated: 2026-06-10
source_html: https://realgrowthmatters.com/training/nonprofit-marketing/
---

## The 6 modules.

Complete each module's quiz at 90% or higher. Pass the strategic scenario. Move to the next. Complete all 6, take the final exam, and earn your RGM-609 certification.

[### Nonprofit marketing fundamentals

Nonprofit marketing fundamentals sits at the operational heart of nonprofit & cause marketing. This module covers the principles, the operating cadence, and the…

10 questions
1 scenario
90% to pass](/training/nonprofit-marketing/nonprofit-marketing-fundamentals/)[### Donor acquisition and lifecycle

Donor acquisition and lifecycle sits at the operational heart of nonprofit & cause marketing. This module covers the principles, the operating cadence, and the …

10 questions
1 scenario
90% to pass](/training/nonprofit-marketing/donor-acquisition-and-lifecycle/)[### Major gifts and stewardship

Major gifts and stewardship sits at the operational heart of nonprofit & cause marketing. This module covers the principles, the operating cadence, and the fail…

10 questions
1 scenario
90% to pass](/training/nonprofit-marketing/major-gifts-and-stewardship/)[### Recurring giving programs

Recurring giving programs sits at the operational heart of nonprofit & cause marketing. This module covers the principles, the operating cadence, and the failur…

10 questions
1 scenario
90% to pass](/training/nonprofit-marketing/recurring-giving-programs/)[### Peer-to-peer fundraising

Peer-to-peer fundraising sits at the operational heart of nonprofit & cause marketing. This module covers the principles, the operating cadence, and the failure…

10 questions
1 scenario
90% to pass](/training/nonprofit-marketing/peer-to-peer-fundraising/)[### Impact storytelling and measurement

Impact storytelling and measurement sits at the operational heart of nonprofit & cause marketing. This module covers the principles, the operating cadence, and …

10 questions
1 scenario
90% to pass](/training/nonprofit-marketing/impact-storytelling-and-measurement/)

### Supporting reading from /learn/ and /glossary/

- [Growth marketing primer](/learn/concepts/what-is-growth-marketing/)
- [Performance marketing primer](/learn/concepts/what-is-performance-marketing/)
- [CAC](/glossary/cac/)
- [LTV](/glossary/ltv/)
- [ROAS](/glossary/roas/)
- [North Star Metric](/glossary/north-star-metric/)