---
title: Real Estate Marketing | RGM® Training
url: https://realgrowthmatters.com/training/real-estate-marketing/
updated: 2026-06-10
source_html: https://realgrowthmatters.com/training/real-estate-marketing/
---

## The 6 modules.

Complete each module's quiz at 90% or higher. Pass the strategic scenario. Move to the next. Complete all 6, take the final exam, and earn your RGM-610 certification.

[### Real estate marketing fundamentals

Real estate marketing fundamentals sits at the operational heart of real estate marketing. This module covers the principles, the operating cadence, and the fai…

10 questions
1 scenario
90% to pass](/training/real-estate-marketing/real-estate-marketing-fundamentals/)[### Listing-level marketing

Listing-level marketing sits at the operational heart of real estate marketing. This module covers the principles, the operating cadence, and the failure modes …

10 questions
1 scenario
90% to pass](/training/real-estate-marketing/listing-level-marketing/)[### Agent personal branding

Agent personal branding sits at the operational heart of real estate marketing. This module covers the principles, the operating cadence, and the failure modes …

10 questions
1 scenario
90% to pass](/training/real-estate-marketing/agent-personal-branding/)[### Brokerage marketing

Brokerage marketing sits at the operational heart of real estate marketing. This module covers the principles, the operating cadence, and the failure modes to a…

10 questions
1 scenario
90% to pass](/training/real-estate-marketing/brokerage-marketing/)[### Luxury vs volume strategy

Luxury vs volume strategy sits at the operational heart of real estate marketing. This module covers the principles, the operating cadence, and the failure mode…

10 questions
1 scenario
90% to pass](/training/real-estate-marketing/luxury-vs-volume-strategy/)[### Real estate lead generation

Real estate lead generation sits at the operational heart of real estate marketing. This module covers the principles, the operating cadence, and the failure mo…

10 questions
1 scenario
90% to pass](/training/real-estate-marketing/real-estate-lead-generation/)

### Supporting reading from /learn/ and /glossary/

- [Growth marketing primer](/learn/concepts/what-is-growth-marketing/)
- [Performance marketing primer](/learn/concepts/what-is-performance-marketing/)
- [CAC](/glossary/cac/)
- [LTV](/glossary/ltv/)
- [ROAS](/glossary/roas/)
- [North Star Metric](/glossary/north-star-metric/)