Partner & Channel Marketing
Reseller programs, technology partnerships, co-marketing, MDF, channel enablement, and partner pipeline contribution.
The 6 modules.
Complete each module's quiz at 90% or higher. Pass the strategic scenario. Move to the next. Complete all 6, take the final exam, and earn your RGM-315 certification.
Partner marketing fundamentals
Partner marketing fundamentals sits at the operational heart of partner & channel marketing. This module covers the principles, the operating cadence, and the f…
Reseller and channel programs
Reseller and channel programs sits at the operational heart of partner & channel marketing. This module covers the principles, the operating cadence, and the fa…
Technology partnerships and co-marketing
Technology partnerships and co-marketing sits at the operational heart of partner & channel marketing. This module covers the principles, the operating cadence,…
MDF and partner enablement
MDF and partner enablement sits at the operational heart of partner & channel marketing. This module covers the principles, the operating cadence, and the failu…
Partner pipeline attribution
Partner pipeline attribution sits at the operational heart of partner & channel marketing. This module covers the principles, the operating cadence, and the fai…
Building the partner program
Building the partner program sits at the operational heart of partner & channel marketing. This module covers the principles, the operating cadence, and the fai…