Mobile App Growth

UAC, ASA, MMPs, deferred deep linking, SKAN, AEM, in-app subscription mechanics, and the mobile-LTV model.

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Modules

Questions

Strategic Scenarios

90%

To Pass

Curriculum

The 6 modules.

Complete each module's quiz at 90% or higher. Pass the strategic scenario. Move to the next. Complete all 6, take the final exam, and earn your RGM-602 certification.

Module 1 of 6

Mobile app growth fundamentals

Mobile app growth fundamentals sits at the operational heart of mobile app growth. This module covers the principles, the operating cadence, and the failure mod…

10 questions 1 scenario 90% to pass

Module 2 of 6

Apple Search Ads (ASA)

Apple Search Ads (ASA) sits at the operational heart of mobile app growth. This module covers the principles, the operating cadence, and the failure modes to av…

10 questions 1 scenario 90% to pass

Module 3 of 6

Google UAC and AAC

Google UAC and AAC sits at the operational heart of mobile app growth. This module covers the principles, the operating cadence, and the failure modes to avoid.

10 questions 1 scenario 90% to pass

Module 4 of 6

Mobile Measurement Partners (MMPs)

Mobile Measurement Partners (MMPs) sits at the operational heart of mobile app growth. This module covers the principles, the operating cadence, and the failure…

10 questions 1 scenario 90% to pass

Module 5 of 6

SKAN and post-ATT measurement

SKAN and post-ATT measurement sits at the operational heart of mobile app growth. This module covers the principles, the operating cadence, and the failure mode…

10 questions 1 scenario 90% to pass

Module 6 of 6

In-app subscription economics

In-app subscription economics sits at the operational heart of mobile app growth. This module covers the principles, the operating cadence, and the failure mode…

10 questions 1 scenario 90% to pass